Interpretation of children's whimsy childlike new journey of childlike play, interpretation of children's infinite imagination and creativity of the world. From December 13 to December 15, the ABC KIDS 2017 Autumn New Product Launch with the theme of "Children's Interesting Peer" was held in Quanzhou, Fujian Province. Dealers from across the country gathered to witness the tide of ABC KIDS Fall 2017 new products. In recent years, the rapid expansion of the market behind the 80, 90 after the mother-led consumption upgrade, a high-growth children's products industry has become a "twin engine." At present, there are about 250 million children aged 0-14 in our country. The huge population brings a demand for the market of children's shoes and apparel. The young moms are changing their previous consumption patterns and consumption concepts. The order will be, ABC KIDS for everyone to bring a new childlike journey to the interpretation of children's whimsy, from the hole in the fun school, to funny and colorful creative design, we break the conventional color collision , Interpretation of the children's infinite imagination and creativity of the world. ABC KIDS this new conference to pursue not only innovative product experience, but also to better meet the young after 90 "tide mom" consumer demand, fashion, cool product design to attract the eyes of 80,90 mom . Stimulate children's creativity and lead the development of China's children's shoes and apparel industry With 80, 90 parents become the mainstream consumer groups, children's shoes and apparel industry, especially high-end brands will continue to maintain a good upward trend, while consumers will pay more attention to the brand Sense of value Based on this, ABC KIDS will deeply study the needs of consumers and children and establish continuous and effective communication and service with a new generation of consumers so as to create an all-round, three-dimensional and multi-dimensional marketing closed loop and achieve a wider target group Gather and deepen the brand communication strategy, continue to expand market share and enhance the strength of ABC KIDS brand. The development of any industry are inseparable from innovation, ABC KIDS has also been committed to its own brand and product innovation, and strive to create the most appropriate and most adapt to the development of the market business model and philosophy. The current market demand for children's clothing children's shoes more and more trendy, personalized, in order to adapt to 80, 90 after the young mother's market demand, pay attention to their own competitiveness and market segmentation in-depth, so that the quality of the right to speak , Aids to win consumer acceptance. With the continuous improvement of ABC KIDS brand awareness and reputation, ABC KIDS will continue to create a full-scale, three-dimensional and multi-dimensional marketing closed loop to create a marketing ecosystem. In the future, ABC KIDS will focus on brand and product upgrades and innovations and continue Maintain its leading position in the industry, breaking the inherent pattern of the children's wear market, to create more products with the vitality of the times, become the first choice for mothers and children.
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