I See Earth I See Ego

The high-end women's clothing brand ise of Shanghai Finch Business Development Co., Ltd. was born in 2001. Since its inception, it has always focused on exquisite, fun and comfortable women's clothing. Between attitude and personality and classic real wear, ise finds a balance between the two with an ingenious style perspective, with both oriental heritage and global perspective, so that the sense of quality and design can be perfectly presented, which has won many consumers for more than ten years. Loyal support, and deeply loved and chosen by many superstar celebrity supermodels such as Reiza, Li Gengxi, Zhao Jiatong.

Regarding the future development of ise, the brand manager has the following explanation: "We must maintain a long-term vision and leave more room for development of the brand. Abandon all tight, awkward, exaggerated, retain natural, comfortable, Unburdened. Continuously convey the brand concept to consumers, experience clean, lazy and casual in softness and dullness, create simple, elegant, and light visual experience, and never lose style in the ordinary extreme low-key. "

ise in the latest season of the series advocates that women should "love life, love themselves more." Do not deliberately, not contrived, achieve self. Women's independent and independent, delicate and soft image as the design inspiration; pay more attention to ready-made fabrics and craftsmanship, make good use of simple basic models, and integrate with the popular elements of the season, so that every woman wearing ise can express naturally and comfortably Ego, and easily walk around in life and work.

At present, Ise has set up counters in department stores in more than 30 major cities across the country, and at the same time, it has set up “ise Tmall official flagship store” and ise ’s official WeChat mall applet online. The brand takes “details to achieve excellence” as its business philosophy, is responsible and committed to consumers, and will be a forward-looking development concept in the future, determined to grow into a mission, self-organizing, self-managing, and borderless industry leader. Be a role model.