Man Luka "consumer group positioning in the 20-40-year-old new women who are urban fashion follow the trend of the family is also the most consumer groups, most of them are white-collar workers, the social elite, have a higher social status And independent economic status, the pursuit of individuality, freedom of life, in the concept of consumption, respect for quality. They crave fashion to enhance the superior image, and through the clothing to express themselves. For this reason, they pay less attention to the price of fashion, but also care about the style The novelty, exquisite workmanship and wearing comfort.
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