Susima·Woman 2018 Fengwu Huaxia·Heartwear Health China trip Wuhan Station grand launch

This is a brainstorming feast of thoughts.

It is also a charity trip that conveys the positive energy of public welfare.

This is the peak festival of the underwear king.

It is also a visual feast for new fashion.

On December 20, 2018, SEOF China (Shenzhen) International Brand Underwear Exhibition Organizing Committee and Shenzhen Underwear Industry Association jointly sponsored the second round of the 2018 Fenghua Huaxia Xinyi Health China Tour. Held in Wuhan.

素思玛

Susima woman, shines debut

The Susima·Women brand will showcase the industry's public welfare forces and help the entity's transformation and development. Once again, it will be a fashion and healthy identity. It will continue the unique style of “love, freedom and beauty”, blending comfort and elegance, and interpreting the unique temperament of women from the inside out, once again leading the new trend of the underwear industry.

素思玛·女人2018凤舞华夏·心衣健康中国行武汉站盛大起航

At the same time, Hubei Susima·Woman Underwear Monopoly will also respond to the call, join the charity store, and contribute to the women's health and public welfare work together with the national love team!

Feng Wu Huaxia, the return of the potential

2018 Fengwu Huaxia·Heartcoat China is a national tour that has been upgraded on the basis of traditional tradition. The conference will invite underwear industry experts to analyze the nature of retail, the latest developments in the industry and future development trends. At the same time, it will also invite famous underwear brands nationwide. Relevant industry enterprises and a large number of terminal merchants and love stores interested in the public welfare activities and business development of the underwear industry participated. While contributing to the public interest, it will help terminal stores to improve their marketing level and expand their own strength to further expand their wealth.

素思玛·女人2018凤舞华夏·心衣健康中国行武汉站盛大起航

In addition, the award-winning model of the supermodel competition will also enter the store to award the card to the enthusiastic public welfare, spread the love of the terminal store, and pass more care. Susima·Woman will launch a static underwear show and a dynamic model show, just waiting for you.

Wait and see...

素思玛·女人2018凤舞华夏·心衣健康中国行武汉站盛大起航

The fashion show of Susima·Woman brand will lead the new round of fashion storm in the underwear industry, presenting a new combination of health and fashion for the public.

Gathering public welfare, starting from the heart

Susima·Woman is more actively involved in the “One Heart and One Benefit” campaign initiated by the Xinyi Public Welfare Foundation, and goes deep into the end consumer group to launch a new section of public welfare journey to fulfill a social responsibility to support women’s public welfare undertakings. , contribute a force.

素思玛·女人2018凤舞华夏·心衣健康中国行武汉站盛大起航

This marks the true integration of public welfare into the entire brand system, and helps people in need from all aspects. The charity plan will go to various provinces and cities across the country, and is committed to creating a brand-wide public welfare platform that is mutually beneficial, multi-participating, larger, and more influential, so that more people can participate in public welfare actions and let more women Feel love and health and deliver more love to society.

素思玛·女人2018凤舞华夏·心衣健康中国行武汉站盛大起航

Realize the concept of health, practice the responsibility of underwear companies, let more people feel love and health, and let the public welfare go further.

"Femme de susima" (woman of Susima)

"SUSIMA" (Susima) is the Indian name given to Xu Zhimo by Nobel Prize-winning poet Tagore. It is an alias of the ancient Indian sun god. The original meaning symbolizes "passion, sunshine, pure love, beauty and hope".

 

Hu Shi said that he can use the words "love, freedom, beauty" to summarize. "Femme de susima" (French: Susima's woman) as the original fashion brand, combined with the "product functional appeal and classic cultural taste" style positioning, to convey the user's "comfort, love, beauty" free experience.

"Susima's woman" brand. Follow the values ​​of "love, freedom, beauty" and create a "li" from the beginning of creation! Love the love of TA, love the beauty of TA, love the freedom of TA, love, "love yourself of TA"! Love is born, beauty is not hindered, freedom blooms, this is the self! This is the best society! This is the real happy life!

素思玛·女人2018凤舞华夏·心衣健康中国行武汉站盛大起航

Xu Zhimo (1897-1931), formerly known as Zhang Wei, Haining, Zhejiang. A writer of the Republic of China, the New Moon represents a poet, essayist, and translator. He graduated from Hangzhou Yizhong in 1915 and studied at Shanghai Hujiang University, Tianjin Beiyang University and Peking University. In 1918, he went to the United States to study abroad. In 1920, he went to study in the UK. He studied at the London School of Economics and Political Science and Cambridge University. After returning to China in 1922, he published a large number of poems in newspapers such as "Learning Lamps", "Fiction Monthly" and "Morning News Supplement". In 1923, he joined the Literature Research Association and later participated in the establishment of the New Moon Society.

素思玛·女人2018凤舞华夏·心衣健康中国行武汉站盛大起航

素思玛·女人2018凤舞华夏·心衣健康中国行武汉站盛大起航

Store display

Because of love and beauty, freedom to bloom, healthy life. "Susima·Woman", let us do ourselves, let us live poetically in the life of "love, freedom, beauty"...

素思玛·女人2018凤舞华夏·心衣健康中国行武汉站盛大起航

With the rise of China's market economy, the underwear industry is also developing at a high speed. Since its inception, the underwear industry has become one of the most promising industries in China's apparel industry. From the beginning, it was ashamed to talk about underwear, and now, underwear has become the focus of personal consumption. Underwear consumption is becoming more fashionable, personalized and diversified. As a cultural brand that distinguishes it from traditional underwear brands, SUSIMA will seize the Chinese market in 2019.

As we all know, the underwear market is expanding day by day. Throughout the current situation of the underwear industry, there are many brands appearing every year, but due to the lack of clear positioning and product selling points, it has not been accepted by the market. Secondly, the homogenization of products in the existing underwear brands is more serious, and the underwear brands with no special features will eventually be eliminated by the market.

SUSIMA uses its forward-looking brand positioning to continue to securely occupy more shares in the Chinese underwear market. It relies on decades of international first-line brand management experience and restructures through the long-term promotion of “Xu Zhimo and Crescent Culture”. The unique brand culture has a very significant difference with other underwear, and ultimately both the brand and the culture. This is also a big reason why the “Susima·Woman” brand is loved by more and more intellectual beauty.

素思玛·女人2018凤舞华夏·心衣健康中国行武汉站盛大起航

Model display

"Femme de susima" (Susima·Woman)

One Heart and One Benefit | Public Welfare. Wuhan Station

Communicate health to the society, spread love, let the whole industry "benefit" together, and care for women's health.

"Femme de susima" (Susima·Woman)

December 20th Fenghua Huaxia Xinyi Health China Tour

——Wuhan Station

We will not see it!

Address: No. 99 Taibai Road, Dongjing Street, Hannan District, Wuhan, Hubei Province (Greenland Platinum Hotel)

Susima underwear

Comfortable, healthy, stylish

Make a spa for the chest

Give your chest all-day moisturizing care

Emancipate the body with a tribute ergonomic design

No restraint, beautiful breasts breathe...

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