As for the prospects of the apparel industry, some people on the Internet joked: "If you hate a person, let him go to the clothing retail business, he may lose the money; if you love someone, pull him to do the clothing custom business, He may have earned a lot of pots." Although it is only a paragraph, it can also explain some problems. At present, even if clothing is not produced, it is enough for us to wear for ten years. It is increasingly difficult for clothing retail to be hit by e-commerce. Many shops have closed stores. Contrary to the booming apparel customization industry, the apparel customization industry is affected by consumption upgrades, which need to be greater than supply, and the supply and demand structure is not balanced, and there is a large market gap.
for instance:
Chen Xiaobin, 95-year-old boy, custom-made shopkeeper, has a monthly turnover of nearly 200,000.
After graduating from school, because the interview required to wear formal attire and could not buy a suitable dress, Chen Xiaobin learned about the customization of the smuggling service through the Internet, and filled in the appointment information with a tentative attitude. What he did not expect was that he could not Two hours later, the tailor consultant contacted him and said that he had arrived. Under the guidance of the quantitative consultant, Chen Xiaobin customized the appropriate styles and fabrics according to the guidance of the tailor consultant, and received a custom dress in more than a week.
Chen Xiaobin, who is flexible in his mind, smells business opportunities from here. He knows that there are many people like him who can't buy suitable clothes for various reasons, such as body type, and there is a big market. In order to further understand the market for men's wear customization, Chen Xiaobin conducted a survey of the industry and personally went to the headquarters of the ruling office for inspection. Through understanding, Chen Xiaobin has great confidence in customizing the tailoring service, and signed a contract with his family on the spot. He became a franchisee of the custom tailoring service. In the help of the ruling headquarters, Chen Xiaobin was in a short time. Completed the site selection and decoration of the store, and started the business. Through the help of the professional planning team of the Tsinghua Headquarters, Chen Xiaobin achieved a monthly turnover of nearly 200,000 in just a few months.
Through this example, we analyze: First of all, there is a big market gap in the menswear customization market. As long as it is operated a little, it can occupy market share in the local market, and Internet custom brands like Taisheng Custom have more than traditional custom brands. Advantages (short customization cycle, lower cost of integrated supply chain, more in line with the consumption concept of young people).
It can be said that at this stage, the clothing customization industry is in a stage of rapid development and has broad prospects. Entrepreneurs interested in the apparel customization industry can learn about custom-made Internet custom brands, perfect franchise and consumer customization experience, and help you achieve profitability in the shortest possible time.
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