Today's watches are no longer simple chronographs, watches have been used as accessories, jewelry-like lifestyle. Like any commodity, ordinary unnamed products and branded products are vastly different in terms of cost, added value, and selling price. There may not be much difference in the use of functions, but in terms of price, cheap ordinary watches are tens of hundreds of dollars, and expensive watches are tens of thousands and hundreds of thousands.
What is the difference between a watch and a regular watch?
First, the attachment material: First of all, as a famous watch, its choice of surface, bracelet, case and other materials, has a critical request. Some of the most advanced technologies in the era, such as wear-resistant sapphire, stainless steel, ceramics, etc., are wear-resistant and durable, and are also aesthetically pleasing. Compared with ordinary watches, the cost is much higher.
Second, the movement process: the craft of the famous watch and the ordinary watch have a different cloud. The old handicraft mechanical watch is distinguished by Switzerland. The value of its craft movement is the core of a watch. The movement of ordinary watches is usually a batch of machine products, and it is of course incomparable.
Third, decorative accessories: watches are often to highlight the decorative and noble watches, will be on the surface and other decorative, using genuine diamonds, agate, gold and silver precious stones precious metals inlaid. Make the value of the watch at a glance. Or ordinary watches are obviously impossible. Even for the sake of beauty, only artificial gems or imitation gold plating are used.
4. Cultural background: Many famous watches have become famous because they have a long history of origin, which is a value resource that cannot be copied and reproduced. It is as if the Swiss watch has been handcrafted for centuries, and the ordinary watch is just a product. The humanistic feeling of precipitation is difficult to look at in the ordinary table. This is the difference between goods and art.
V. Brand Name: Like brand-name clothing, the brand name watch is the embodiment of quality guarantee and added value; even if the ordinary watch has a brand, it is incomparable in popularity.
Sixth, the pursuit of human nature: in the use of occasions, the vanity of people's vanity, the added value of social attributes such as sense of accomplishment, of course, is different from ordinary watches.
Seventh, other potential value: Many watches because of their artistic attributes, many are hand-limited limited release, but also have a certain collection value and appreciation space, while ordinary watches only continue to depreciate.
In fact, the price difference of watches is several thousand dollars. The real difference will not be very big, because most of the price components are: taxes plus agency profits, brand profits, public relations maintenance costs and a small amount of money will be Used in the watch itself.
Of course, expensive watches work better than relatively inexpensive watches. The movement is more stable, more durable, more precise, and more mechanically aesthetic.
If the price difference is tens of thousands, then the gap is more obvious, that is, the accumulation of less and more.
for example! Here we have prepared some movement diagrams to show the difference between different price points.
The old Tissot, which is the entry point, uses ETA 2846, which is the most rough product.
Grinding: None, Blue Steel Screw: None, Lettering Level: Poor, Trimmer: Fast and Slow Needle, Movement Tuning: Two Directions
Accuracy of the movement: the daily difference is 12 seconds. The balance spring is the flat spring of Nivarox 2 material. The balance wheel is made of nickel alloy. The solid machine ring is also made of plastic material. The watch has no waterproof design.
The following is a mid-range Longines watch with a very common ETA 2824 movement.
Grinding: Automatic Tuo has a Geneva pattern polished substrate also has fish scales polished and radial lines, lettering level: barely
The solid machine ring is made of metal material, and the watch has a certain waterproof design.
The following is a high-end Omega hippocampus, Omega 1120 movement, equivalent to the ETA 2892 movement;
Grinding: automatic Tuo has Geneva grinding, the substrate is also polished, blue steel screws: no, lettering level: general;
Movement tuning: omega self-teaching, fine-tuning: eccentric screw fine-tuning, movement accuracy: the difference between day and right 6 seconds, balance wheel material nickel copper, solid machine ring is the use of metal materials, watches have excellent Waterproof design;
High-end Rolex Rolex self-produced movement 3175
Grinding: the substrate is polished, the lettering level: general, the movement is tuned: Rolex self-cultivation
Accuracy of the movement: the daily difference is plus or minus 3 seconds, the hairspring blue steel Baodi hairspring, the balance wheel fine-tuning balance wheel, the solid machine circle is the metal material used, the watch has excellent waterproof design, the patented enamel watch Shell, Teflon coated gear;
Vacheron Constantin, which sells for around 130,000
Blue steel screws: no engraving level: general, movement tuning: self-factory training 5 orientation plus temperature, movement accuracy: the daily difference is plus or minus 3 seconds;
The solid machine ring is made of metal material, and the watch has excellent waterproof design. The automatic tow: the tourb edge uses 21k gold to increase the weight and improve the efficiency of the winding.
The essence of a watch is a product that brings convenience to people's lives. And people's pursuit of life quality and hobbies, determine the choice of people to buy watches or ordinary watches. For fashionable and young friends whose relative economic strength is still in the development stage, choosing a common watch suitable for decorative matching clothes is also a kind of life interest. For a middle-aged successful person with a little experience, you may wish to choose a watch that has value and value.
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