At the Shanghai International Home Textiles Fair, Wang Tiankai, vice president of the China National Textile and Apparel Association, was very concerned about the production and operation of home textile companies. Before the booth of Wal-Mart International Textiles (Hangzhou) Co., Ltd., the person in charge of the company said that although various costs are rising, the company increased the design level, adopted innovative fabrics, and continuously increased its added value. Increased 15%, still won the customer's approval. Wang Tiankai said, "The difference between companies is here." Whoever has mastered the design will have the right to speak, there is still much room for improvement in the price of Chinese products.
In front of the Yamu brand booth under the Daly Group, the company’s official said that raw material prices have fallen this year and the general product sales price has also decreased, but the company has increased the added value by developing new types of silk home textile products. Wang Tiankai said that in the current complex market environment, companies can only be invincible in the market by continuously developing new products. He hoped that enterprises should not be passively affected by the external environment, and should actively study the market, actively innovate, and stand out in the process of market changes.
When he came to the booth of Zhejiang Hanxi Home Furnishing Co., Ltd., Wang Tiankai carefully read the new products recently launched by the company and learned more about a curtain fabric that was mixed with cotton yarn and linen yarn. The sales director of the company also introduced the model of three-dimensional cooperation between Zhejiang Hansui and a Spanish company, namely Zhejiang Hansui, who is the Spanish company's home textile product, and at the same time, the other party is also responsible for sales of Hansui Home Textiles in Spain. Wang Tiankai praised the cooperation model and pointed out that this cooperation model not only broadened the market space of both parties, but also improved the design and research and development of textile products in China.
At the booth of Zhejiang Otens Fabric Co., Ltd., the person in charge of the company introduced to Wang Tiankai that the company changed the previous model of order production, and now actively adjusts the product positioning according to the market, and independently produces a certain amount of curtain fabrics, of which 70% is sold. There is no problem, and the remaining 30% of companies adopt low-cost strategies, which have earned the company a good profit. Wang Tiankai said: "In the face of a complex market environment, enterprises must change their passive production to active production and change their business models in order to win the living space and increase their market power."
In front of the Yamu brand booth under the Daly Group, the company’s official said that raw material prices have fallen this year and the general product sales price has also decreased, but the company has increased the added value by developing new types of silk home textile products. Wang Tiankai said that in the current complex market environment, companies can only be invincible in the market by continuously developing new products. He hoped that enterprises should not be passively affected by the external environment, and should actively study the market, actively innovate, and stand out in the process of market changes.
When he came to the booth of Zhejiang Hanxi Home Furnishing Co., Ltd., Wang Tiankai carefully read the new products recently launched by the company and learned more about a curtain fabric that was mixed with cotton yarn and linen yarn. The sales director of the company also introduced the model of three-dimensional cooperation between Zhejiang Hansui and a Spanish company, namely Zhejiang Hansui, who is the Spanish company's home textile product, and at the same time, the other party is also responsible for sales of Hansui Home Textiles in Spain. Wang Tiankai praised the cooperation model and pointed out that this cooperation model not only broadened the market space of both parties, but also improved the design and research and development of textile products in China.
At the booth of Zhejiang Otens Fabric Co., Ltd., the person in charge of the company introduced to Wang Tiankai that the company changed the previous model of order production, and now actively adjusts the product positioning according to the market, and independently produces a certain amount of curtain fabrics, of which 70% is sold. There is no problem, and the remaining 30% of companies adopt low-cost strategies, which have earned the company a good profit. Wang Tiankai said: "In the face of a complex market environment, enterprises must change their passive production to active production and change their business models in order to win the living space and increase their market power."
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